Social Media For Business

Social Media For Business

It took the entire television industry fifty years to attract 500,000 viewers. However; it took YouTube only four days to attract 70 million viewers to a specific video, in 2012.

Also consider that Facebook has more than a billion members and growing at a rate of almost one million new members per day! Those statistics should make you think twice, if you don’t believe that social media (SM) plays an ever increasing role in life, which includes social media for business.

This communication method is so new and growing so quickly that reading or listening to this chapter will help you to understand why testing is among the most important factors to pay attention to when using social media. Plus this chapter suggests fourteen dos and don’ts that must be considered to help your business break through the noise and clutter to become part of the social media conversation.