Extinction of Sales People (as we know them today) is a Certainty
In his book, Midas Marketing, Private Capital expert and author Rob Slee suggests that the eventual extinction of most sales people, as we know them today, is a certainty. “Pull” marketing/sales strategies, crowdsourcing and future marketing technology will replace conventional “push” strategies and most sales people, since they are expensive and not as efficient as new and future techniques. Pulling the customer to your business with a compelling value proposition is the single most impactful force a company can use to attract new customers.
Alan Adler is an executive coach, speaker & author.
09. September 2010 by Alan
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